Hunbun is a start-up based in London.
The company’s products are the homonym dating app which recently launched in the city and a deck of dating cards. The aim of the company is to create a safe space for anyone interested in finding love through compatability and personality, rather than basing the first impression on looks.
The company’s products are the homonym dating app which recently launched in the city and a deck of dating cards. The aim of the company is to create a safe space for anyone interested in finding love through compatability and personality, rather than basing the first impression on looks.
As a Content Strategist, I was responsible for developing strategies for Instagram, TikTok, and Facebook. This included coordinating a variety of content (influencer, paid, and organic). I also created a social media style-guide that aligns with branding guidelines and created Google, TikTok, and Facebook ads.
In addition to my core responsibilities, I also carried out content creation and community management duties including designing, scheduling, and posting content and actively engaging with the community in the brand's tone of voice on a daily basis.
In addition to my core responsibilities, I also carried out content creation and community management duties including designing, scheduling, and posting content and actively engaging with the community in the brand's tone of voice on a daily basis.
One of my key strengths is creating bespoke strategies that drive engagement, follower growth, and awareness.
During my three-month contract at Hunbun, they benefited from a 84% increase in engagement on Instagram and a staggering 6270% increase in video views on TikTok. In November 2022, the TikTok account had fewer than 200 followers, but in less than a month it reached 5k thanks to the virality of a video series produced by me. The most viral videos currently have 4M and 420k views (2/23).
During my three-month contract at Hunbun, they benefited from a 84% increase in engagement on Instagram and a staggering 6270% increase in video views on TikTok. In November 2022, the TikTok account had fewer than 200 followers, but in less than a month it reached 5k thanks to the virality of a video series produced by me. The most viral videos currently have 4M and 420k views (2/23).